Competition

Why are so many people afraid of competition? When a big competitor enters a new market a lot of smaller players in that market immediately enter panic mode. Why? Instead of panicking why not step up your game?! You need to get a better idea of who your customers are and why this new player thinks t...

Social Media Funnel

So many companies get this small detail wrong. Unfortunately, it happens more often than not, too. Stop sending people away from your website and to social media.The whole point of social media marketing is to bring people back to a focal point for your business. That focal point should be your webs...

Overtime

I am by no means a clock-watcher. However, there are limits to how much I am going to devote to a job. Something as simple as answering emails to and from work is overtime. If you are already giving your job 8 hours a day, you are giving then even more time when you choose to work during your commut...