Demographics and Platforms

More on demographics and platforms. The combination of the two is powerful if you know what you are doing and disastrous if you don't. We talk about the two, what they mean and why you should be paying attention to them. Join me for another quick tip!

Planning the Journey

I met with a woman that had a general idea of what she wanted to do with her new business. When I sat with her she gave me a nice overview. It stopped there. She was unable to get into the details of her business. That is when I started working with her to develop a plan for the journey toward succe...

Social Media Funnel

So many companies get this small detail wrong. Unfortunately, it happens more often than not, too. Stop sending people away from your website and to social media.The whole point of social media marketing is to bring people back to a focal point for your business. That focal point should be your webs...