Influence vs Popularity

Aug 11, 2021

There is a vast difference between popularity versus true influence. There are a lot of popular people out there. Some with hundreds of thousands or even millions of followers. That demonstrates a tremendous amount of reach. My perspective is just because you can reach a whole lot of people it doesn't mean you can influence them.

How much do you really know your business? No, I don't mean just what your business does. I mean the personality of your business. What it stands for. How you conduct business. There is so much that goes into knowing one's business that it rarely gets reviewed as a whole. You must take a holistic vi...

Influencer Marketing

Aug 11, 2021

Influencer marketing can be a very effective marketing tactic. Review influencers that have an audience that fits into your demographic strategy. Then review their engagements to see if they are truly influencers or just people with a lot of followers. Sounds crazy, but it does make a difference. I...

About Rebel Vino

Aug 11, 2021

We just wanted to take a moment to talk about what Rebel Vino is and why it is important. We started Rebel Vino to create a space dedicated to food and beverage so people can share ideas with new and old friends. A place that is a haven for what brings people together.Take a moment to understand why...