Creating Industry Insights

Aug 11, 2021

Create a report that shares insights to your industry. Make sure to state quality metrics and information about your industry. Using this technique can help to set you and your business as an industry expert. You can then promote the report by using that information to fact-flood search results! Be sure to create visuals to go along with it. People love graphics! it takes time to develop the report to being an authoritative resource, but the payoff can be huge!

Time to get local! Did you know that local radio and local TV ads can be very cost effective? When creating your marketing strategy, you should consider what you can do with both of those traditional mediums. So many people are stuck on social media that they forget all about traditional media and w...

Tenacity and Drive

Aug 11, 2021

An example of sticking with it. The idea of not stopping just because you get a little bit of resistance. You have to listen to who you are speaking with and find out what they are looking for or identify an opportunity for what you are trying to get across to them. Understand what they want or need...

Influence vs Popularity

Aug 11, 2021

There is a vast difference between popularity versus true influence. There are a lot of popular people out there. Some with hundreds of thousands or even millions of followers. That demonstrates a tremendous amount of reach. My perspective is just because you can reach a whole lot of people it does...