Platform Choice

One of most important things you can do is get started with social media marketing. That said, it is important to know which social media platforms best suit your strategic objective.Some platforms lend themselves to growing the number of followers for one-way communication. Other platforms are used...

Competition

Why are so many people afraid of competition? When a big competitor enters a new market a lot of smaller players in that market immediately enter panic mode. Why? Instead of panicking why not step up your game?! You need to get a better idea of who your customers are and why this new player thinks t...

Video Content

Whether you want to or not, video is a huge piece of any marketing strategy. More platforms are moving to video and away from plain images. Do whatever you have to do, but step up your video game and use them across the platforms that fit your marketing strategy.