Whether you want to or not, video is a huge piece of any marketing strategy. More platforms are moving to video and away from plain images. Do whatever you have to do, but step up your video game and use them across the platforms that fit your marketing strategy.
There are so many people out there offering words of inspiration and motivation. It is my quest to help people actually get it in gear and get things done. Watch the video and make your move!
You want to jump on trending topics that fit your industry directly or indirectly. This enables you to tap into popular culture and incorporate it into your marketing efforts. A little bit of creativity can go a long way.
I can't say this enough. Know who your potential customers are! Knowing your demographics is far more important than you think, and I speak about why, in this video.