Planning the Journey

Aug 11, 2021

I met with a woman that had a general idea of what she wanted to do with her new business. When I sat with her she gave me a nice overview. It stopped there. She was unable to get into the details of her business. That is when I started working with her to develop a plan for the journey toward success.

Watch this video and learn why planning the journey is important!

How much do you really know your business? No, I don't mean just what your business does. I mean the personality of your business. What it stands for. How you conduct business. There is so much that goes into knowing one's business that it rarely gets reviewed as a whole. You must take a holistic vi...

Demographics

Aug 11, 2021

I can't say this enough. Know who your potential customers are! Knowing your demographics is far more important than you think, and I speak about why, in this video.

Demographics and Platforms

Aug 11, 2021

More on demographics and platforms. The combination of the two is powerful if you know what you are doing and disastrous if you don't. We talk about the two, what they mean and why you should be paying attention to them. Join me for another quick tip!