Influence vs Popularity

​There is a vast difference between popularity versus true influence. There are a lot of popular people out there. Some with hundreds of thousands or even millions of followers. That demonstrates a tremendous amount of reach. My perspective is just because you can reach a whole lot of people it does...

Tenacity and Drive

An example of sticking with it. The idea of not stopping just because you get a little bit of resistance. You have to listen to who you are speaking with and find out what they are looking for or identify an opportunity for what you are trying to get across to them. Understand what they want or need...

Permanent Pivot

The pandemic has wreaked havoc across businesses of all sizes. That said, small businesses have suffered the most. Many have gone out of business. Those that have not found a pivot. Something that has created revenue stream to at least partially replace the one that was lost during lockdown.In this ...